The Lego company was created by Ole Kirk Christiansen, a carpenter from Billund, Denmark. The company struggled during the Great Depression, and he began making wooden toys. Christiansen changed the name of the company to „Lego,” which is an abbreviation of leg godt (which refers to „play well” in Danish).

In 1934, Lego began using plastic bricks for its production. The first Lego sets were also advertised. The https://lego-x.com/2020/01/16/lego-company-history-production-features company also created a new division known as Dakta that would focus on educational products.

In the second half of the 20th Century, Lego expanded its product range and marketing efforts. In 1971, Lego introduced dollhouses, furniture pieces and in 1974, the first Lego human figures. Later, these minifigures evolved into the model we use today. Lego began to produce more advanced Lego Technic sets for older children.

Lego introduced the World Cup Lego Building Contest in 1987 to allow youngsters to take part. The event took place in Billund and 38 children from 17 countries took part. Lego started creating themes sets the same year, and were seen as systems inside the system. These included Lego Space, Lego Castle and Lego Town (later changed to Lego City) as well as Lego FabuLand. Lego also deviated from its standard smiley-faced characters for the first time in 1988 by introducing the introduction of a line of pirate Lego figures with many different facial expressions and expressions.

In 1999, Lego changed the way it licensed characters from franchises. It began to offer Lego versions of characters such as Spider-Man and Star Wars. Harry Potter, Avatar: The Last Airbender and many more. Both critics and fans were averse to this new development.